Samsung, Apple, Microsoft Top Three World’s Largest Mobile Phone Brands

By Ajay Kadkol - 03 Jun '15 12:01PM

Granter Inc, a technology research firm, has recently come up with a report of the most prominent player in the global mobile phones market.

According to the graphical information of the report, there is a considerable increase in the sale of the Chinese vendors, as well as Indian brands like Micromax.

Anshul Gupta, research director at Gartner said, "During this quarter, local brands and Chinese vendors came out as the key winners in emerging markets. These vendors recorded an average growth of seventy three percent in smart phone sales and saw their combined share go up from thirty eight percent to forty seven percent during the first quarter of 2015".

On the other hand, Micromax has managed to take the tenth position, while Lenovo, Huawei, Xiaomi, TCL Communications, ZTE, on the fifth, sixth, seventh, eighth and ninth positions respectively.

Globally, Samsung is still in the first position with 24.2 per cent of smart phone market and 21.4 per cent of the overall handset market.

"Despite a weak first quarter globally, Samsung's performance returned to growth quarter-on-quarter, with an 11 percent increase from the fourth quarter of 2014. We expect Samsung's drop rate to be slower than that seen in recent quarters with sales of its new S6 smart phones starting in the second quarter of 2015, and its Galaxy Alpha receiving good response," said Anshul Gupta.

Samsung, Apple and Microsoft have taken the first, second and the third positions respectively.

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