New phenomenon

What’s happening with Pokémon: GO? A whole new phenomenon!

By Ajay Kadkol - Jul 22, 2016 08:04 PM EDT

Google unwittingly planted the seed for "Pokémon: GO" two years ago in one of the many April Fools' Day jokes the internet company is famous for. In a mischievous 2014 post, Google announced a new training tool, created in conjunction with Pokémon and Nintendo, for hunting Pokémon using Google Maps. Its goal, the company said, was to hire the world's best Pokémon Master - because it valued technically savvy risk takers who can "navigate through tall grass to capture wild creatures."

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