Cyber Monday 2016: The Good Deals And The Future Problem. What Should Be Done?
More Americans are comfortable shopping online using their cellphones, according to the research firms. In this event, it would mean that "Black Friday" will be trampled by the Cyber Monday 2016.
Cyber Monday 2016, however, will face several issues which consumers will find difficulty. There will be tendencies that online shopping carts will be left during checkout because most consumers forgot their password.
The high-end communication technology Americans use today were not in existence fifteen years ago and social media is three years behind. Today, people enjoy all the benefits this technology brings as it is more informative and make access easy to banking shopping and other services.
On February 2014, Jason Stadler wrote about "Bridging the Years and Miles" on how most Americans are adjusting to this modern day. It said that while technology makes it easy, the senior Americans are having the most difficult time in their lives and there are resistant to try the changes.
The three critical phases they come across are fear to commit mistakes in the process doing business online. What follows is the fast phasing of platforms and the "learning" it requires adjusting. Then it is followed by visual and auditory features that this brings.
On a related article with The Guardian, it brings the fact that half of Americans making transaction online encounter difficulty. The common problems they encounter are goods delivered late, damaged deliveries, and good not arriving at all.
However, before reaching that stage, online consumers find difficulties navigating the "online store" and the terms used in shopping online said on The Guardian. Most companies are using jargons and they provide complex platforms on their apps or websites.
This leads to confusion for most buyers since these facets in online buying - dedicated to specific age bracket. There are solutions provided such as customer service which they can call or chat with. However, that remains as the primary solution.
American needs when shopping online on the Cyber Monday 2016 are platforms and application comfortable and friendly user. Companies should make it less complicated, safe, and secured for easy use and easy access.
