Apple, IBM Team Up With Japan Post To Serve Elderly

By Kamal Nayan - 30 Apr '15 15:02PM
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Apple and IBM have teamed up with Japan Post to develop iPad software that will enhance Japan Post's national Post Office Watch service.

Apple and IBM partnership dates back to last summer, under which IBM is developing software and support for large businesses. Japan Post is leveraging the same to tackle the challenges associated with Japan's aging population.

The iPad could eventually be coupled with IBM software in other countries too, helping older people connect with their families, Apple Chief Executive Tim Cook said during a press briefing with reporters on Thursday. "Where Japan is maybe first, many others will follow," he said. "I think this shows the enormous potential of the partnership between IBM and Apple that was announced last year."

"We are going to get a chance to impact lives here," said IBM CEO Virginia Rometty.

The company will be designing iPad-based experiences that are "very easy to use for seniors," something Nishimuro told the audience today that the iPad is "famous for," and they'll be using IBM's help to develop app analytics and cloud services around these apps, TechCrunch noted.

Tim Cook called the initiative "groundbreaking," adding that it is "not only important for Japan, but [also] has global implications. Together, the three of us and all the teams that work so diligently behind us will dramatically improve the lives of millions of people." He further added that the "courage and the boldness and the ambition that Taizo-san and Japan Post are showing by being first in this is incredibly commendable."

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